Certified Specialist Business Intelligence Practice Test

Disable ads (and more) with a membership for a one time $2.99 payment

Prepare for the Certified Specialist Business Intelligence Exam with this comprehensive test. Review multiple choice questions, get hints, explanations, and access study resources to excel in your business intelligence certification!

Each practice test/flash card set has 50 randomly selected questions from a bank of over 500. You'll get a new set of questions each time!

Practice this question and more.

What role does sampling play in business analytics?

It limits the generalizations that can be made
It enables insights about a representative population
It solely focuses on qualitative assessments
It is used only for qualitative research methods

The correct answer is: It enables insights about a representative population

Sampling plays a crucial role in business analytics as it helps to draw insights about a larger population based on data collected from a smaller, representative group. By selecting a subset of individuals or data points, analysts can make inferences about the overall population without needing to analyze every single member, which can be time-consuming and resource-intensive. When sampling is done correctly, it allows for effective generalizations and conclusions that reflect the characteristics and behaviors of the entire population. This is vital in decision-making processes within organizations, as accurate insights can lead to better strategies, targeted marketing campaigns, and enhanced understanding of customer behaviors. Other options imply limitations or restrict the scope of sampling, suggesting that it either focuses only on qualitative aspects or is inadequate for drawing broader conclusions, which undervalues the power of sampling in quantitative research and its applicability in a wide range of business analytics contexts.